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Privacy
Statement
ForMedium™
is committed to safeguarding your privacy. The following
privacy statement details how your personal information
will be collected and treated when communicating with
us.
Data
returned to ForMedium™ from direct mail activity will be
collected and entered into ForMedium™ customer
databases.
Data from
communications with ForMedium™ by letter, fax, telephone
or email may be used to update or create new records
within the ForMedium™ customer databases. Data held
within the ForMedium™ customer databases may, from time
to time, be used to communicate information regarding
products, promotions and about ForMedium™.
Only
ForMedium™ (or agents working on behalf of ForMedium™
and under confidentiality agreements) will communicate
this information using email, fax, direct mail or
telephone.
ForMedium™
never sells, rents, or gives away information that
personally identifies customers to third parties except
where agents working on behalf of ForMedium ™ and under
confidentiality agreement require provision of such
information as essential part of the service
requirement.
In
addition, ForMedium™ may disclose user information when
we believe in good faith that the law requires it.
ForMedium™
also does research on our customer demographics,
interests, and purchasing based on the information
provided to us through web registration, purchasing
activity and other promotional activity. From data
surveys and our computer files we use software analysis
tools to better understand and serve our users
ForMedium™
is registered under the United Kingdom Data Protection
Act 1984.
Only
ForMedium™ employees (or agents working on behalf of
ForMedium™ and under confidentiality agreements) will
have access to stored customer information. Access to
all customer data is limited to a small number of
individuals who hold responsibility for maintenance and
security of the data.
Any
telephone enquiries from customers or other individuals
regarding data held in ForMedium™ customer databases
will be vetted to ensure as far as possible that the
enquirer has a legitimate reason for requesting data
before data will be disclosed.
ForMedium™
customer databases are used, from time to time, to
distribute catalogues, promotional material and customer
service messages. In each of these communications we
will endeavour to include a feedback mechanism that will
allow correction, addition, amendment of data or the
suppression of data for use in any future activities.
Any customer advising ForMedium™ that they wish to have
data removed, or have data suppressed, will receive a
confirmation of the data removal or suppression within
31 days of receipt of the request. ForMedium™ will
retain records only for as long as necessary to fulfil
the purpose for which the information was collected or
as required by law.
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